Branding & Design
The team at Joshua worked to deliver a completely refreshed brand identity for Wellesley House. The focus was on updating the original crest and creating both mono positive and negative variations of the logo to allow for flexibility with design. The school’s slogan “A Scalis Patulis Ad Astra” / “From Stairs Broad to the Stars” has been typeset below to highlight the importance placed on the fantastic opportunities provided at the school. Following the new branding, a full suite of marketing collateral was developed including Prospectus, ads and banners to create an entirely refreshed visual identity for the school.